{"id":2261,"date":"2011-06-13T11:42:46","date_gmt":"2011-06-13T10:42:46","guid":{"rendered":"http:\/\/www.briangreene.com\/bhg\/2011\/platform-for-play\/"},"modified":"2011-06-13T11:42:46","modified_gmt":"2011-06-13T10:42:46","slug":"platform-for-play","status":"publish","type":"post","link":"https:\/\/briangreene.com\/bhg\/2011\/platform-for-play\/","title":{"rendered":"platform for play"},"content":{"rendered":"<div class='posterous_autopost'>\n<div class='p_embed p_image_embed'> <a href=\"http:\/\/posterous.com\/getfile\/files.posterous.com\/briangreene\/CcwekdlcAbIJntakFxAxmJbnIAkrHcJpbeqciCwnaAxvubJkiAhkuFBjpxtA\/media_httpwwwsolution_HylIk.jpg.scaled1000.jpg\"><img loading=\"lazy\" decoding=\"async\" alt=\"Media_httpwwwsolution_hylik\" height=\"375\" src=\"http:\/\/posterous.com\/getfile\/files.posterous.com\/briangreene\/CcwekdlcAbIJntakFxAxmJbnIAkrHcJpbeqciCwnaAxvubJkiAhkuFBjpxtA\/media_httpwwwsolution_HylIk.jpg.scaled500.jpg\" width=\"500\" \/><\/a> <\/div>\n<p>photo via solutions4playgrounds.co.uk <\/p>\n<p>Maker of Farmville says &#8216;Zynga is a platform for play&#8217; &#8211; as is painted concrete. I do think it important for companies to see the wood for the trees (the big picture). The internet is not just a system to provide eye balls for advertisements it is much more than that, and companies that have the eyes, minds, fingers &#038; loyalty have much more to gain than old media who have\/had our eyes. &#8216;its in the game&#8217; versus &#8216;we are platform&#8217; is a welcome shift in mentality.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>photo via solutions4playgrounds.co.uk Maker of Farmville says &#8216;Zynga is a platform for play&#8217; &#8211; as is painted concrete. I do think it important for companies to see the wood for the trees (the big picture). The internet is not just a system to provide eye balls for advertisements it is much more than that, and&hellip; <a class=\"more-link\" href=\"https:\/\/briangreene.com\/bhg\/2011\/platform-for-play\/\">Continue reading <span class=\"screen-reader-text\">platform for play<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_s2mail":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-2261","post","type-post","status-publish","format-standard","hentry","category-uncategorized","entry"],"_links":{"self":[{"href":"https:\/\/briangreene.com\/bhg\/wp-json\/wp\/v2\/posts\/2261","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/briangreene.com\/bhg\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/briangreene.com\/bhg\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/briangreene.com\/bhg\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/briangreene.com\/bhg\/wp-json\/wp\/v2\/comments?post=2261"}],"version-history":[{"count":0,"href":"https:\/\/briangreene.com\/bhg\/wp-json\/wp\/v2\/posts\/2261\/revisions"}],"wp:attachment":[{"href":"https:\/\/briangreene.com\/bhg\/wp-json\/wp\/v2\/media?parent=2261"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/briangreene.com\/bhg\/wp-json\/wp\/v2\/categories?post=2261"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/briangreene.com\/bhg\/wp-json\/wp\/v2\/tags?post=2261"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}